Why is Shoppers Stop falling/rising?

Nov 25 2025 01:19 AM IST
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On 24-Nov, Shoppers Stop Ltd witnessed a significant decline in its share price, closing at ₹423.90, down ₹12.7 or 2.91%. This drop reflects ongoing challenges faced by the company, including deteriorating financial performance and persistent underperformance relative to market benchmarks.




Recent Price Movements and Market Performance


Shoppers Stop’s stock has been under pressure for several sessions, marking a six-day consecutive fall that has eroded nearly 8% of its value during this period. On the day in question, the stock hit a fresh 52-week low of ₹418, underscoring the bearish sentiment among investors. The weighted average price indicates that a greater volume of shares traded closer to the day’s low, suggesting selling pressure dominated the session. Furthermore, the stock is trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, signalling a persistent downtrend.


Investor participation has also waned, with delivery volumes on 21 Nov falling by over 41% compared to the five-day average. This decline in investor engagement may reflect growing caution or lack of confidence in the stock’s near-term prospects. Despite this, liquidity remains sufficient for moderate trade sizes, indicating that the stock remains accessible to market participants.



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Long-Term Underperformance and Financial Struggles


Over the past year, Shoppers Stop has delivered a negative return of 31.61%, starkly contrasting with the Sensex’s positive 7.31% gain over the same period. This underperformance extends over longer horizons as well, with the stock lagging the benchmark by over 37% in three years, despite a five-year gain of 133.94% which still trails the Sensex’s 90.69% rise. Such consistent underperformance highlights structural challenges within the company and the retail sector’s competitive pressures.


Financially, the company has reported declining profits, with a year-on-year profit drop of 18.4%. More concerning is the negative net profit after tax (PAT) for the last three consecutive quarters, including a quarterly PAT loss of ₹20.11 crore, representing a dramatic 549.6% fall compared to the previous four-quarter average. These results have weighed heavily on investor sentiment, contributing to the stock’s decline.


Debt Burden and Weak Fundamentals


One of the most significant headwinds for Shoppers Stop is its high debt load. The company’s debt-to-equity ratio stands at an alarming 11.51 times currently, with an average ratio of 36.93 times, indicating a substantial leverage risk. The half-yearly debt-to-equity ratio peaked at 30.43 times, signalling ongoing financial strain. Such elevated debt levels undermine the company’s long-term fundamental strength and raise concerns about its ability to service liabilities amid subdued earnings.


Additionally, operational efficiency appears compromised, as reflected in the low debtors turnover ratio of 5.44 times for the half-year period. This suggests slower collection of receivables, potentially impacting cash flows and working capital management.


Despite these challenges, the company maintains a Return on Capital Employed (ROCE) of 6.6 and an enterprise value to capital employed ratio of 2.2, which indicate an attractive valuation relative to peers. Institutional investors hold a significant 28.51% stake, reflecting some confidence in the company’s underlying value and potential recovery prospects.



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Conclusion: Why Shoppers Stop Is Falling


The decline in Shoppers Stop’s share price on 24-Nov and over recent weeks is primarily attributable to its weak financial performance, high leverage, and sustained underperformance relative to market indices. The company’s negative quarterly profits, coupled with a heavy debt burden and operational inefficiencies, have eroded investor confidence. The stock’s fall below key moving averages and the fresh 52-week low further reinforce the bearish outlook.


While the valuation metrics suggest the stock is trading at a discount and institutional holdings remain relatively high, these positives have not been sufficient to offset concerns about the company’s long-term fundamental health. Until there is a clear turnaround in profitability and debt reduction, the stock is likely to remain under pressure.





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