Why is Shree Mfg. Co. falling/rising?

As of 15-Jul, Shree Manufacturing Company Ltd's stock price is rising, currently at Rs. 15.61, reflecting an increase of 0.73 or 4.91%. The stock has recently hit a new 52-week high of Rs. 15.62 and has been on a consecutive gain streak for the last seven days, resulting in a remarkable 40.25% return during this period. Additionally, the stock has outperformed its sector by 4.34% today and is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Despite a negative book value and high debt levels, the stock has shown strong performance in both the short and long term, with a year-to-date return of 32.85% compared to the Sensex's 5.67%.
In the broader market context, Shree Manufacturing Company Ltd has significantly outperformed the Sensex over various time frames, including a 27.32% return over the past week while the benchmark has declined by 1.36%. This strong performance indicates a positive investor sentiment, likely driven by rising participation, as evidenced by a substantial increase in delivery volume. However, it is important to note that the company faces challenges such as a negative EBITDA and weak long-term fundamentals, which could pose risks to its future performance despite the current upward trend.