Why is Shri Keshav falling/rising?

As of 17-Nov, Shri Keshav Cements & Infra Ltd is experiencing a decline in its stock price, currently at 226.90, reflecting a decrease of 9.25 points or 3.92%. The stock has been underperforming, having lost 6.3% over the last three days and opened today with a loss of 3.35%. Additionally, it touched an intraday low of Rs 224.35, indicating significant selling pressure. The stock's performance over the past week shows a decline of 1.71%, and over the past month, it has fallen by 8.43%. Although the stock has shown strong long-term returns, with a year-to-date increase of 14.02% and a remarkable 717.66% rise over the last five years, the recent trend suggests a negative sentiment among investors, as evidenced by a 25.38% drop in delivery volume compared to the five-day average.
In the broader market context, the Sensex has shown a positive return of 1.69% over the past week and 1.19% over the past month, contrasting sharply with Shri Keshav's negative performance during the same periods. This underperformance against the benchmark indicates that the stock is not only declining in absolute terms but is also losing ground relative to the overall market. The liquidity of the stock remains adequate for trading, but the falling investor participation suggests a lack of confidence among traders, contributing to the stock's downward trajectory.