Why is Shriram Finance falling/rising?

As of 15-Jul, Shriram Finance Ltd's stock price is currently at Rs 684.50, reflecting an increase of Rs 14.8 or 2.21%. The stock has shown a positive performance today, outperforming its sector by 1.4%, and has been on a consecutive gain for the last two days, with a total return of 2.39% over this period. The stock reached an intraday high of Rs 687.9, and it is trading above all its moving averages, indicating strong momentum. Despite a slight decline in delivery volume, the company has demonstrated robust long-term fundamentals, with a consistent return on equity (ROE) of 13.03% and impressive growth in net sales and operating profit. The stock has also shown strong institutional support, with holdings at 68.91%, which often reflects confidence in the company's prospects.
In the broader market context, Shriram Finance's short-term return of 2.19% over the past week contrasts sharply with the Sensex, which has declined by 1.36% during the same period. This outperformance highlights the stock's resilience and attractiveness to investors, particularly given its strong financial performance over the last year, where it generated an 18.97% return compared to the Sensex's 2.36%. The company's ability to consistently deliver positive results over the last six quarters further supports its upward price movement, making it a favorable option for investors looking for stability and growth in a fluctuating market.