Why is Silly Monks falling/rising?

As of 27-Jun, Silly Monks Entertainment Ltd is experiencing a price increase, currently at 15.88, reflecting a change of 0.29 or 1.86% upward. However, despite this daily gain, the stock has underperformed significantly in the short term, with a 5.48% decline over the past week and a 5.98% decline over the past month. The stock is trading below all its moving averages, indicating a bearish trend. Additionally, there has been a decrease in investor participation, with delivery volume falling by 8.07% against the 5-day average. The company's fundamentals are weak, highlighted by a -1.43% CAGR growth in net sales over the last five years and a poor EBIT to interest ratio of -2.66, suggesting challenges in servicing debt and low profitability.
In the broader market context, the Sensex has shown a positive return of 2.09% over the past week and 3.27% over the past month, contrasting sharply with Silly Monks' performance. This consistent underperformance against the benchmark, along with a return of -12.51% over the past year, indicates that the stock is struggling to attract investor confidence. The company's valuation appears expensive compared to its peers, with a Price to Book Value of 2.1, further complicating its market position. Overall, while there is a slight uptick in the stock price today, the underlying factors suggest a challenging environment for Silly Monks Entertainment Ltd.