Why is Sir Shadi Lal falling/rising?

As of 19-Sep, Sir Shadi Lal Enterprises Ltd is experiencing a decline in its stock price, currently at Rs 236.00, which reflects a decrease of Rs 13.95 or 5.58%. Today's price summary indicates that the stock has underperformed its sector by 5.45% and has fallen after three consecutive days of gains. The stock touched an intraday low of Rs 233.8, and trading activity has shown a significant drop in delivery volume, down by 45.89% compared to the 5-day average. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. The company has a negative book value and has reported losses for the last five consecutive quarters, which raises concerns about its long-term fundamental strength and ability to service its debt.
In the broader market context, the stock has underperformed significantly compared to the benchmark, with a year-to-date return of -22.16% against a positive return of 5.74% for the Sensex. Over the past year, while the market has seen a slight decline of 0.67%, Sir Shadi Lal's stock has dropped by 40.23%, indicating a much steeper decline. This stark contrast highlights the company's struggles, particularly in generating profits, as evidenced by a negative EBIT to interest ratio and a substantial increase in interest expenses. The overall market conditions have not favored the stock, contributing to its current downward trajectory.