Why is Sun Retail falling/rising?

As of 10-Jul, Sun Retail Ltd's stock price is currently at Rs 0.47, reflecting a decline of Rs 0.02 or 4.08%. The stock has significantly underperformed, with a 1-week return of -12.96% and a 1-month return of -17.54%. Additionally, it is trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages. The stock is also close to its 52-week low, being only 4.26% away from Rs 0.45. Furthermore, investor participation has decreased sharply, with delivery volume dropping by 80.65% compared to the 5-day average, indicating a lack of interest among investors.
In the broader market context, the Sensex has remained relatively stable with a slight decline of only 0.06% over the past week, contrasting sharply with Sun Retail's poor performance. While the benchmark has shown a positive return of 6.46% year-to-date, Sun Retail's year-to-date return stands at a staggering -38.96%. This stark difference highlights the stock's struggles in comparison to the overall market, suggesting that external market conditions are not the primary drivers of its decline, but rather company-specific issues are at play.