Why is Thangamayil Jew. falling/rising?

As of 10-Nov, Thangamayil Jewellery Ltd's stock price is currently at Rs. 3,161.00, reflecting a decrease of Rs. 223.9 or 6.61%. Today's price summary indicates that the stock has underperformed its sector by 7.27% and has experienced a trend reversal after six consecutive days of gains. The stock reached a new 52-week high of Rs. 3,431.15 earlier today but fell to an intraday low of Rs. 3,125, showcasing high volatility with an intraday fluctuation of 6.41%. Despite this decline, the stock has shown strong performance over the past week, month, and year, with returns of 21.42%, 56.47%, and 63.57%, respectively. Positive factors contributing to the stock's overall strength include healthy long-term growth in net sales and operating profit, consistent positive quarterly results, and increasing participation from institutional investors, which collectively support a strong buy sentiment.
In the broader market context, while Thangamayil Jewellery Ltd has experienced a significant decline today, its recent performance has outpaced the benchmark Sensex, which has seen a slight decrease of 0.53% over the past week. The stock's year-to-date return of 66.06% also contrasts favorably against the Sensex's 6.91% increase, indicating that despite today's drop, the stock has been performing well relative to the market. However, the falling investor participation, as evidenced by a decrease in delivery volume, may be contributing to the current price decline, suggesting a potential shift in market sentiment.