Why is Titan Company falling/rising?

As of 04-Aug, Titan Company Ltd's stock price is currently at 3,353.90, reflecting an increase of 37.9, or 1.14%. The stock has shown a trend reversal by gaining after six consecutive days of decline. However, it is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Over the past week, the stock has decreased by 0.90%, and in the last month, it has fallen by 9.02%. Despite these short-term declines, the company has demonstrated strong fundamentals, including a high return on capital employed (ROCE) of 22.06%, a low debt-to-EBITDA ratio of 1.46, and healthy long-term growth in net sales and operating profit. However, the stock has underperformed in the past year, generating a return of -3.15% while profits have decreased by 4.4%.
In the broader market context, the Sensex has increased by 0.16% over the past week, contrasting with Titan's decline. This suggests that while the overall market is experiencing slight gains, Titan Company is facing specific challenges that are impacting its performance. The stock's liquidity remains adequate, but there has been a notable drop in investor participation, with delivery volume falling by 22.91% against the 5-day average. Additionally, despite high institutional holdings at 30.33%, which typically indicate confidence in the company's fundamentals, the stock's recent performance has been below par compared to both its peers and the broader market, leading to concerns about its long-term viability.