Why is Trans India falling/rising?

As of 11-Jul, Trans India House Impex Ltd is currently priced at 13.87, reflecting a decrease of 0.04, or 0.29%. The stock has been on a downward trend, having underperformed its sector by 0.27% today and experiencing a consecutive fall for the last 14 days, resulting in a total decline of 31.78% during this period. Over the past week, the stock has dropped by 18.75%, and in the last month, it has seen a significant decline of 30.62%. Additionally, the company's promoter holding has decreased to 27.68%, and it has reported negative results for the last four consecutive quarters, with net sales and profits both declining by 27.10%. The weak long-term fundamentals, indicated by a low Return on Capital Employed (ROCE) of 2.74% and a high Debt to EBITDA ratio of 8.44 times, further contribute to the stock's negative performance.
In the broader market context, while the stock has significantly underperformed, the benchmark Sensex has only declined by 1.12% over the past week and has shown a slight increase of 5.58% year-to-date. This stark contrast highlights the stock's struggles, as it has generated a return of -50.11% over the past year, compared to the market's positive return of 0.52%. The stock's liquidity appears adequate for trading, but the overall negative sentiment surrounding its financial health and performance has led to a lack of investor confidence, contributing to its ongoing decline.