Why is T.V. Today Netw. falling/rising?

As of 25-Aug, T.V. Today Network Ltd's stock price is currently at Rs 149.70, reflecting an increase of Rs 2.6 or 1.77%. Today's performance indicates that the stock has outperformed its sector by 3.19%, reaching an intraday high of Rs 152.6, which is a 3.74% rise. However, despite this short-term gain, the stock has shown a significant decline over the past month, down 12.28%, and a staggering 45.02% over the past year. The company has a low debt-to-equity ratio, which is a positive factor, but it has also reported negative operating profits and a substantial decline in key financial metrics, including a 62.2% drop in profit after tax compared to previous quarters. This combination of factors contributes to a perception of risk surrounding the stock.
In the broader market context, T.V. Today Network's short-term return of 1.98% over the past week stands in contrast to the Sensex, which has only increased by 0.45% during the same period. However, the stock's long-term performance has been poor, with a 27.82% decline year-to-date and a 48.00% drop over the past three years, indicating consistent underperformance against the benchmark. This underperformance, coupled with negative financial results and falling investor participation, suggests that while there may be short-term gains, the overall outlook for the stock remains challenging.