Why is TVS Motor Co. falling/rising?

As of 02-Jul, TVS Motor Company Ltd is experiencing a price increase, currently at 2,900.00, reflecting a change of 7.9 (0.27%) upward. The stock has shown a trend reversal after two days of consecutive declines and is now just 2.1% away from its 52-week high of Rs 2960.9. In terms of performance, the stock has outperformed its sector by 0.34% today, and over the past month, it has gained 4.94%, while year-to-date, it has increased by 22.45%. Positive factors contributing to this rise include high management efficiency with a return on capital employed (ROCE) of 19.67%, consistent growth in net sales and operating profit, and strong institutional holdings at 41.21%. However, there are concerns regarding the company's ability to service debt due to a high Debt to EBITDA ratio of 3.20 times, which may temper investor enthusiasm.
In the broader market context, the stock's short-term performance has been slightly lagging compared to the benchmark, with a 1-week return of -0.58% against the Sensex's +0.79%. Despite this, the stock has consistently generated returns over the last three years, outperforming the BSE500 in each of the last three annual periods. The overall market sentiment appears to be positive, as indicated by the stock's ability to recover after recent declines, although the drop in investor participation, with a delivery volume decrease of 37.04% against the 5-day average, suggests some caution among retail investors.