Why is Veerkrupa Jewel falling/rising?

As of 15-Sep, Veerkrupa Jewellers Ltd is experiencing a decline in its stock price, currently at 0.92, which reflects a decrease of 0.02 or 2.13%. The stock has been underperforming, having fallen for the last four consecutive days, resulting in a total decline of 7.07% during this period. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. The delivery volume has also significantly decreased, with a drop of 77.78% compared to the 5-day average, suggesting a lack of investor interest. The stock's year-to-date performance shows a staggering decline of 36.99%, and over the past year, it has fallen by 54.23%, further highlighting its struggles.
In the broader market context, the Sensex has shown positive movement, gaining 1.24% over the past week and 1.47% over the past month, contrasting sharply with Veerkrupa Jewellers' 3.16% and 5.15% declines in the same periods. This underperformance against the benchmark indicates that while the overall market is experiencing gains, Veerkrupa Jewellers is facing significant challenges. The stock's year-to-date and one-year returns are also notably worse than the Sensex, which has increased by 4.67% and decreased by only 1.33%, respectively. This disparity suggests that broader market conditions are favorable, yet Veerkrupa Jewellers is not capitalizing on these trends, leading to its continued decline.