Why is Vels Film falling/rising?

As of 24-Sep, Vels Film International Ltd is experiencing a decline in its stock price, currently at 41.85, reflecting a decrease of 2.15, or 4.89%. The stock has underperformed its sector by 3.37% today and is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Over the past week, the stock has seen a significant drop of 15.71%, and it has decreased by 25.99% over the past month. Despite a year-to-date increase of 4.63%, the stock has faced a 19.52% decline over the past year. Notably, there has been a rise in investor participation, with delivery volume increasing by 36.36% against the 5-day average, indicating some interest despite the overall downward trend.
In the broader market context, Vels Film's recent performance contrasts sharply with the Sensex, which has only declined by 1.08% over the past week and has gained 0.75% over the past month. This suggests that while the overall market has remained relatively stable, Vels Film is struggling significantly. The stock's liquidity remains adequate for trading, but the lack of available positive factors in the dashboard may indicate underlying issues affecting investor confidence. Overall, the combination of poor short-term performance relative to the benchmark and the stock's inability to maintain momentum against moving averages contributes to its current downward trajectory.