Why is Viceroy Hotels falling/rising?

As of 28-Aug, Viceroy Hotels Ltd is experiencing a decline in its stock price, currently at Rs 115.10, reflecting a decrease of Rs 2.4 or 2.04%. The stock has been underperforming, having fallen consecutively for the last four days with a total decline of 3.28% in this period. Although it opened the day with a gain of 2.89% and reached an intraday high of Rs 120.9, it ultimately closed lower, indicating a lack of sustained buying interest. The stock's performance over the past month shows a positive return of 8.53%, but it has underperformed the benchmark Sensex, which has declined by 2.34% over the same period. Additionally, the stock has shown weak long-term fundamental strength, with a low Return on Capital Employed (ROCE) of 1.52% and a high Debt to EBITDA ratio of 60.00 times, contributing to its negative sentiment among investors.
In the broader market context, Viceroy Hotels' recent performance contrasts with the Sensex, which has shown a modest decline of 2.34% over the past week. The stock's falling investor participation, particularly a significant drop in delivery volume by 71.26%, signals waning interest from retail investors, while institutional investors have also reduced their stakes. Despite generating a return of 5.85% over the past year, the company's profits have surged by 599.9%, yet the stock is perceived as very expensive with a PEG ratio of 0, indicating that the market may be cautious about its valuation. Overall, these factors contribute to the stock's current downward trajectory amidst a challenging market environment.