Why is West Coast Paper falling/rising?

As of 10-Nov, West Coast Paper Mills Ltd is experiencing a decline in its stock price, currently at Rs 443.50, which reflects a decrease of Rs 7.95 or 1.76%. The stock has underperformed its sector by 0.79% today, opening with a loss of 2.09% and reaching an intraday low of Rs 441.7. Over the past week, the stock has decreased by 2.31%, and its performance over the last month shows a significant drop of 7.54%. The company has faced challenges, with a negative return of 20.43% over the past year and a concerning trend of negative results for the last seven consecutive quarters. Despite having a high management efficiency indicated by a return on equity (ROE) of 17.09% and a low debt-to-equity ratio of 0.08, the stock is trading at a premium compared to its peers, which may not justify its valuation given the substantial decline in profits by 55.1% over the past year.
In the broader market context, the Sensex has shown a slight increase of 1.25% over the past month, contrasting sharply with West Coast Paper's 7.54% decline during the same period. This underperformance highlights the stock's struggles relative to the overall market, as it has also lagged behind the BSE500 index over the last three years, one year, and three months. The company's long-term growth prospects appear poor, with an annual operating profit decline of 5.14% over the last five years, further contributing to investor hesitance. The combination of falling investor participation, as indicated by a 4.32% drop in delivery volume, and the stock's inability to recover from its recent negative performance suggests a challenging environment for West Coast Paper Mills Ltd.