Shemaroo Entertainment Ltd is Rated Strong Sell

Jan 04 2026 10:10 AM IST
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Shemaroo Entertainment Ltd is rated Strong Sell by MarketsMojo, with this rating last updated on 19 Oct 2024. However, the analysis and financial metrics discussed here reflect the company’s current position as of 04 January 2026, providing investors with the latest insights into the stock’s fundamentals, valuation, financial trends, and technical outlook.



Understanding the Current Rating


The Strong Sell rating assigned to Shemaroo Entertainment Ltd indicates a cautious stance for investors, signalling significant concerns about the company’s near-term prospects. This rating is derived from a comprehensive evaluation of four key parameters: Quality, Valuation, Financial Trend, and Technicals. Each of these factors contributes to the overall assessment, helping investors understand the risks and challenges facing the stock.



Quality Assessment


As of 04 January 2026, Shemaroo Entertainment’s quality grade remains below average. The company continues to report operating losses, which undermine its long-term fundamental strength. A critical indicator of financial health, the Debt to EBITDA ratio, stands at -1.00 times, reflecting a high debt burden relative to earnings before interest, taxes, depreciation, and amortisation. This negative ratio signals difficulties in servicing debt obligations, raising concerns about financial stability.


Moreover, the company’s average Return on Equity (ROE) is a mere 0.64%, indicating very low profitability generated from shareholders’ funds. This weak profitability metric suggests that the company is struggling to generate adequate returns for its investors, which weighs heavily on the quality score and overall rating.



Valuation Considerations


The valuation grade for Shemaroo Entertainment is currently classified as risky. The stock trades at valuations that are unfavourable compared to its historical averages, reflecting investor scepticism about future earnings potential. The company’s negative EBITDA further compounds valuation concerns, as it implies that operational cash flows are insufficient to cover basic expenses.


Investors should note that over the past year, the stock has delivered a return of -30.63%, while profits have declined sharply by 51.2%. This combination of falling profitability and negative returns highlights the elevated risk profile of the stock, justifying the cautious valuation stance.




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Financial Trend Analysis


The financial trend for Shemaroo Entertainment is negative, reflecting deteriorating operational performance. The latest quarterly results for September 2025 reveal a Profit Before Tax (PBT) less other income of -₹63.45 crores, a steep decline of 55.2% compared to the previous four-quarter average. Net sales for the same period fell by 14.4% to ₹143.38 crores, signalling weakening revenue streams.


Operating profit to interest coverage ratio is at a low of -7.65 times, indicating that the company’s earnings are insufficient to cover interest expenses, which is a red flag for creditors and investors alike. This negative financial trajectory contributes significantly to the Strong Sell rating, as it points to ongoing challenges in returning to profitability and stabilising cash flows.



Technical Outlook


From a technical perspective, the stock is mildly bearish. Despite a modest rebound in the short term—with a 1-day gain of 2.71% and a 1-week increase of 5.31%—the longer-term trend remains weak. Over the past six months, the stock has declined by 20.79%, and over the last year, it has underperformed the BSE500 benchmark consistently for three consecutive years.


This persistent underperformance against the broader market index highlights the stock’s vulnerability and lack of momentum, reinforcing the cautious stance advised by the Strong Sell rating.




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What This Rating Means for Investors


For investors, the Strong Sell rating on Shemaroo Entertainment Ltd serves as a clear cautionary signal. It suggests that the stock currently carries significant risks due to weak fundamentals, unfavourable valuation, deteriorating financial trends, and a lack of positive technical momentum. Investors should carefully consider these factors before initiating or maintaining positions in the stock.


While short-term price movements may occasionally show gains, the broader outlook remains challenging. The company’s ongoing operating losses, high debt levels, and declining profitability indicate that a recovery may require substantial operational improvements or strategic changes.


Investors seeking exposure to the media and entertainment sector might prefer to evaluate alternative stocks with stronger financial health and more favourable valuations. Meanwhile, those holding Shemaroo Entertainment shares should monitor developments closely and consider risk management strategies in light of the current rating.



Summary of Key Metrics as of 04 January 2026


- Mojo Score: 9.0 (Strong Sell grade)

- Market Capitalisation: Microcap segment

- 1-Year Stock Return: -30.63%

- Operating Profit to Interest Coverage: -7.65 times

- Debt to EBITDA Ratio: -1.00 times

- Return on Equity (average): 0.64%

- Quarterly PBT less Other Income: -₹63.45 crores (down 55.2%)

- Quarterly Net Sales: ₹143.38 crores (down 14.4%)



These figures collectively underpin the Strong Sell rating and highlight the challenges facing Shemaroo Entertainment Ltd in the current market environment.






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