Is Columbia Sportswear Co. overvalued or undervalued?

As of 17 October 2025, the valuation grade for Columbia Sportswear Co. has moved from attractive to fair, indicating a shift in its perceived value. The company appears to be fairly valued at this time. Key valuation ratios include a P/E ratio of 15, an EV to EBITDA of 8.69, and a Price to Book Value of 1.98. In comparison, peers such as Skechers U.S.A., Inc. have a P/E ratio of 12.84 and an EV to EBITDA of 8.28, suggesting that Columbia is slightly more expensive than some of its competitors.
Despite the fair valuation, Columbia Sportswear has underperformed relative to the S&P 500, with a year-to-date return of -37.77% compared to the S&P 500's 13.30%. This significant underperformance over various periods reinforces the notion that the stock may not be a compelling investment at its current valuation.