Stock Price Movement and Market Context
On 30 Jan 2026, ITC Ltd. touched an intraday high of Rs.325.1, representing a 2.02% increase during the session, but ultimately closed at its new 52-week low of Rs.316.4. The stock’s day change was recorded at a modest 1.08%, aligning with the broader FMCG sector’s performance. Despite this slight intraday recovery, ITC remains below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, signalling sustained downward momentum.
In comparison, the Sensex opened lower at 81,947.31, down 619.06 points (-0.75%), and was trading at 82,197.93 (-0.45%) during the same period. The benchmark index remains 4.82% shy of its 52-week high of 86,159.02. While the Sensex trades below its 50-day moving average, the 50DMA itself is positioned above the 200DMA, indicating a mixed technical outlook for the broader market.
Performance Relative to Benchmarks
ITC Ltd.’s stock has underperformed significantly over the past year, delivering a negative return of -26.23%, in stark contrast to the Sensex’s positive 7.06% gain over the same period. This underperformance extends beyond the last year, with ITC consistently lagging behind the BSE500 index across the previous three annual periods. The stock’s 52-week high was Rs.471.3, highlighting the extent of the recent decline.
Financial Metrics and Operational Indicators
The company’s recent financial results for the quarter ended December 2025 were largely flat, contributing to subdued market sentiment. A notable concern is the Debtors Turnover Ratio for the half-year, which stands at a low 12.97 times, indicating slower collection efficiency compared to industry norms. This metric is critical in assessing the company’s working capital management and cash flow health.
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Valuation and Fundamental Strength
Despite the recent price weakness, ITC Ltd. maintains strong long-term fundamentals. The company boasts an average Return on Equity (ROE) of 27.82%, with the latest ROE reported at 33.4%. Net sales have exhibited healthy growth, increasing at an annual rate of 10.71%. Additionally, the company’s average Debt to Equity ratio remains at a conservative 0, reflecting a low leverage position.
The stock’s Price to Book Value ratio stands at 5.6, suggesting a fair valuation relative to its peers. Notably, ITC is trading at a discount compared to the average historical valuations of its sector counterparts. Over the past year, while the stock price declined by 26.23%, the company’s profits increased by 18%, resulting in a Price/Earnings to Growth (PEG) ratio of 0.9, which indicates a valuation that is not excessive relative to earnings growth.
Shareholding Pattern
Institutional investors hold a significant stake in ITC Ltd., with 85.04% of shares owned by these entities. This high level of institutional ownership reflects confidence in the company’s underlying fundamentals and provides a degree of stability to the stock’s shareholder base.
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Summary of Key Factors Affecting Stock Performance
ITC Ltd.’s stock decline to Rs.316.4, its lowest level in 52 weeks, is the culmination of several factors. The company’s flat quarterly results and low Debtors Turnover Ratio have contributed to cautious market sentiment. Furthermore, the stock’s consistent underperformance against the Sensex and BSE500 indices over multiple years has weighed on investor confidence.
Nonetheless, ITC’s robust long-term fundamentals, including strong ROE, steady sales growth, and a conservative debt profile, provide a foundation that supports the company’s valuation metrics. The high institutional ownership further underscores the stock’s appeal to long-term investors focused on fundamental strength.
While the stock currently trades below all major moving averages, reflecting short-term weakness, the company’s financial metrics and sector positioning remain noteworthy within the FMCG industry.
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