Rupa & Company Ltd Stock Falls to 52-Week Low of Rs.146

Stock Price Movement and Market Context

On 2 Feb 2026, Rupa & Company Ltd’s share price fell to Rs.146, its lowest level in the past year. The stock has been on a downward trajectory for the last two trading sessions, registering a cumulative loss of 2.63% during this period. Despite an intraday high of Rs.152, representing a 2.46% gain earlier in the day, the closing price reflected a decline of 1.01%, underperforming its sector by 0.85%. The stock is currently trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, signalling sustained bearish momentum.

In contrast, the broader market showed resilience with the Sensex recovering from an initial negative opening of 167.26 points to close 247.40 points higher at 80,803.08, a 0.1% gain. However, some indices such as the S&P BSE FMCG and NIFTY FMCG also hit new 52-week lows today, indicating sector-specific pressures in parts of the market.

Long-Term Performance and Relative Benchmarking

Over the past year, Rupa & Company Ltd has delivered a negative return of 36.40%, significantly lagging the Sensex’s positive 4.22% gain over the same period. This underperformance extends beyond the last year, with the stock consistently trailing the BSE500 benchmark in each of the previous three annual periods. The 52-week high for the stock was Rs.238, highlighting the extent of the decline from its peak.

Financial Performance and Profitability Trends

Rupa & Company Ltd’s financial results have reflected challenges in recent quarters. The company reported a Profit Before Tax (PBT) excluding other income of Rs.13.95 crores in the quarter ended September 2025, a decline of 29.62% compared to the previous period. Similarly, Profit After Tax (PAT) for the same quarter stood at Rs.14.50 crores, down 21.4%. Over the last five years, the company’s operating profit has contracted at an annualised rate of 5.75%, indicating subdued growth in core earnings.

Despite these declines, the company maintains a relatively strong debt servicing capacity, with a low Debt to EBITDA ratio of 0.73 times. Return on Equity (ROE) stands at 7.5%, and the stock trades at a Price to Book Value of 1.2, suggesting an attractive valuation relative to its peers’ historical averages. However, the company’s profits have fallen by 1.5% over the past year, aligning with the downward trend in its share price.

Institutional Investor Activity and Market Sentiment

Institutional investors have reduced their holdings in Rupa & Company Ltd by 0.55% over the previous quarter, now collectively holding 4.28% of the company’s shares. This decline in institutional participation may reflect a cautious stance given the company’s recent financial performance and stock price trends. Institutional investors typically possess greater analytical resources, and their reduced stake could be indicative of tempered confidence in the company’s near-term prospects.

Sector and Market Positioning

Operating within the Garments & Apparels sector, Rupa & Company Ltd faces competitive pressures that have contributed to its share price volatility. While the broader market, led by mega-cap stocks, has shown modest gains, the company’s stock continues to underperform. The Mojo Score assigned to Rupa & Company Ltd is 28.0, with a Mojo Grade of Strong Sell as of 11 Nov 2025, an upgrade from the previous Sell rating. The Market Cap Grade is 3, reflecting its small-cap status within the sector.

Summary of Key Metrics

To summarise, Rupa & Company Ltd’s stock has declined to Rs.146, its lowest level in 52 weeks, reflecting a combination of subdued financial results, reduced institutional interest, and persistent underperformance relative to market benchmarks. The company’s operating profit has contracted over the last five years, and recent quarterly earnings have shown notable declines. While the stock trades at a discount to peers and maintains a manageable debt profile, these factors have not been sufficient to arrest the downward trend in its share price.

The broader market environment remains mixed, with the Sensex showing modest gains and some sector indices also experiencing lows. Rupa & Company Ltd’s current Mojo Grade of Strong Sell underscores the challenges it faces within the Garments & Apparels sector and the market at large.

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