Sula Vineyards Ltd Stock Falls to 52-Week Low of Rs.190.25

Stock Price Movement and Market Context

On 27 Jan 2026, Sula Vineyards Ltd’s share price touched an all-time low of Rs.190.25, underperforming its sector by 1.23% on the day. The stock has declined for two consecutive sessions, registering a cumulative loss of 2.01% over this period. Despite an intraday high of Rs.198.45, the closing price remained near the low point, signalling persistent downward pressure.

The stock is trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, indicating a sustained bearish trend. This technical positioning suggests limited short-term momentum and a cautious outlook among market participants.

Meanwhile, the broader market environment has been subdued. The Sensex opened lower at 81,436.79, down 100.91 points (-0.12%), and was trading marginally down at 81,529.93 (-0.01%) during the session. Notably, the Sensex has experienced a three-week consecutive decline, losing 2.45% in this period. Several indices, including NIFTY MEDIA and NIFTY REALTY, also hit new 52-week lows on the same day, reflecting sectoral and market-wide pressures.

Long-Term Performance and Valuation Metrics

Over the past year, Sula Vineyards Ltd has delivered a negative return of 45.28%, significantly underperforming the Sensex, which posted an 8.18% gain over the same period. The stock’s 52-week high was Rs.371.30, highlighting the extent of the recent decline.

Financially, the company’s operating profit has contracted at an annualised rate of 10.18% over the last five years, reflecting challenges in sustaining growth. The latest quarterly results revealed a sharp fall in profit before tax (PBT), which declined by 53.68%. The quarterly PBT stood at Rs.7.44 crore, down 56.1% compared to the previous four-quarter average. Similarly, the quarterly profit after tax (PAT) dropped 58.1% to Rs.6.02 crore.

Operating cash flow for the year was reported at Rs.64.03 crore, marking the lowest level in recent periods. These financial indicators have contributed to the stock’s current valuation and market perception.

Institutional Participation and Market Sentiment

Institutional investors have reduced their holdings in Sula Vineyards Ltd by 2.63% over the previous quarter, now collectively holding 19.43% of the company’s shares. This decline in institutional participation may reflect a reassessment of the company’s fundamentals by investors with greater analytical resources.

The company’s Mojo Score currently stands at 29.0, with a Mojo Grade of Strong Sell, upgraded from Sell on 12 Jan 2026. The Market Cap Grade is rated at 3, indicating a relatively modest market capitalisation compared to peers. These ratings underscore the cautious stance adopted by rating agencies and market analysts.

Comparative Performance and Sectoral Positioning

In addition to underperforming the Sensex, Sula Vineyards Ltd has lagged behind the BSE500 index over the last three years, one year, and three months. This consistent underperformance highlights challenges in both long-term and near-term growth prospects relative to the broader market.

Despite these headwinds, the company’s return on capital employed (ROCE) is reported at 9.4%, which is considered attractive. The enterprise value to capital employed ratio stands at 2.1, suggesting the stock is trading at a discount relative to its peers’ historical valuations. However, this valuation advantage has not translated into positive price momentum in recent months.

Profitability Trends and Stock Valuation

Over the past year, Sula Vineyards Ltd’s profits have declined by 42.7%, a significant contraction that has weighed on investor confidence. The stock’s current price level at Rs.190.25 represents a substantial discount to its 52-week high of Rs.371.30, reflecting the market’s reassessment of the company’s earnings trajectory and growth potential.

The stock’s day change on 27 Jan 2026 was -1.55%, further indicating downward pressure amid a challenging market environment. The beverage sector itself has faced headwinds, with several related indices also hitting 52-week lows, underscoring sector-wide concerns.

While the company’s valuation metrics suggest some attractiveness relative to peers, the combination of declining profits, reduced institutional interest, and technical weakness has contributed to the stock’s current position at a 52-week low.

Summary of Key Metrics

Sula Vineyards Ltd’s key financial and market metrics as of 27 Jan 2026 include:

• New 52-week low price: Rs.190.25


• 52-week high price: Rs.371.30


• One-year stock return: -45.28%


• Sensex one-year return: +8.18%


• Operating profit annual growth rate (5 years): -10.18%


• Quarterly PBT decline: -53.68%


• Quarterly PAT decline: -58.1%


• Operating cash flow (yearly): Rs.64.03 crore (lowest recent level)


• Institutional holding: 19.43% (down 2.63% from previous quarter)


• Mojo Score: 29.0 (Strong Sell)


• Market Cap Grade: 3


• ROCE: 9.4%


• Enterprise value to capital employed: 2.1

The stock’s performance and valuation reflect a complex interplay of financial results, market sentiment, and sectoral dynamics. The current 52-week low underscores the challenges faced by Sula Vineyards Ltd in maintaining growth and profitability amid a competitive and evolving beverages market.

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