Stock Price Movement and Market Context
On 20 Jan 2026, Whirlpool of India Ltd’s share price reached Rs.786.8, the lowest level recorded in the past 52 weeks. This comes after nine consecutive sessions of decline, although the stock showed a modest gain today, rising by 0.22%, in line with sector performance. Despite this slight uptick, the stock remains below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, indicating a persistent bearish trend.
In contrast, the broader market benchmark, the Sensex, experienced a negative session, falling by 250 points (-0.35%) to close at 82,957.38. The Sensex is currently trading 3.86% below its 52-week high of 86,159.02, and has declined by 3.27% over the past three weeks. While the Sensex trades below its 50-day moving average, the 50DMA remains above the 200DMA, suggesting some underlying market resilience despite recent weakness.
Financial Performance and Profitability Trends
Whirlpool of India Ltd’s financial metrics reveal challenges that have contributed to the stock’s decline. The company reported a Profit Before Tax (PBT) excluding other income of negative Rs.2.24 crores for the latest quarter, representing a steep fall of 109.32% compared to the previous period. Net sales for the quarter stood at Rs.1,647.27 crores, the lowest quarterly figure recorded recently, while Profit After Tax (PAT) declined by 34.4% to Rs.34.13 crores.
Over the last five years, the company’s operating profit has contracted at an annualised rate of -0.49%, reflecting subdued long-term growth. This underperformance is mirrored in the stock’s returns, which have fallen by 52.21% over the past year, significantly lagging the Sensex’s 7.63% gain during the same period. Additionally, Whirlpool has underperformed the BSE500 index across one-year, three-year, and three-month timeframes.
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Shareholding and Promoter Activity
Promoter confidence appears to be waning, as evidenced by a significant reduction in their stake. Over the previous quarter, promoters decreased their holding by 11.24%, bringing their current ownership to 39.76%. Such a decline in promoter stake may be interpreted as a cautious stance regarding the company’s near-term prospects.
Valuation and Financial Ratios
Despite the challenges, Whirlpool of India Ltd maintains a relatively low debt-to-equity ratio, averaging zero, which indicates a conservative capital structure with minimal leverage. The company’s return on equity (ROE) stands at 8.3%, a moderate level that suggests some efficiency in generating profits from shareholder funds.
The stock trades at a price-to-book (P/B) ratio of 2.5, which is below the historical average valuations of its peers, signalling an attractive valuation on a relative basis. However, the company’s price-to-earnings-to-growth (PEG) ratio is elevated at 4, reflecting the market’s cautious view on its earnings growth potential relative to its price.
Interestingly, while the stock price has declined by over half in the past year, the company’s profits have increased by 7.4% during the same period, highlighting a disconnect between earnings performance and market valuation.
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Mojo Score and Ratings
According to MarketsMOJO’s assessment, Whirlpool of India Ltd holds a Mojo Score of 28.0, categorising it as a Strong Sell. This rating was upgraded from Sell to Strong Sell on 8 Dec 2025, reflecting deteriorating fundamentals and market sentiment. The company’s market cap grade is 3, indicating a mid-tier market capitalisation relative to its peers.
Summary of Key Metrics
To summarise, Whirlpool of India Ltd’s stock has experienced a significant decline, reaching Rs.786.8 today, its lowest in 52 weeks. The company’s financial results show declining profitability and sales, while promoter stake reduction and below-average long-term growth have contributed to subdued market confidence. Despite a conservative debt profile and reasonable valuation metrics, the stock’s performance remains weak relative to the broader market and sector indices.
Sector and Industry Positioning
Operating within the Electronics & Appliances sector, Whirlpool of India Ltd’s stock performance contrasts with the sector’s overall trend, which has been more stable. The stock’s underperformance relative to the sector and the broader market indices highlights the challenges faced by the company in maintaining competitive momentum and investor confidence.
Technical Indicators and Trend Analysis
From a technical perspective, the stock’s position below all major moving averages signals a bearish trend. The recent gain after nine days of consecutive falls may indicate a short-term pause in selling pressure, but the prevailing trend remains downward. This technical backdrop aligns with the fundamental challenges observed in the company’s financials and shareholding patterns.
Conclusion
Whirlpool of India Ltd’s fall to a 52-week low of Rs.786.8 encapsulates a period of sustained pressure on the stock, driven by weak financial results, reduced promoter confidence, and a challenging market environment. While the company retains some positive attributes such as low leverage and moderate ROE, these have not translated into share price strength amid broader sector and market dynamics.
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