Why is Albert David falling/rising?

As of 18-Sep, Albert David Ltd's stock price is currently at 809.30, reflecting an increase of 9.3 or 1.16%. The stock has shown mixed performance in recent periods, with a slight gain of 0.78% over the past week, but it has significantly underperformed over the longer term, with a year-to-date decline of 38.92% and a one-year drop of 44.72%. Today's trading saw the stock reach an intraday high of Rs 818.5, indicating some positive movement, although it remains below its longer-term moving averages. The company has a low debt-to-equity ratio, which is a positive factor; however, it has reported negative results for the last three consecutive quarters, with a significant decline in operating profit and a negative EBITDA, contributing to its overall poor performance.
In the broader market context, the Sensex has outperformed Albert David Ltd, gaining 1.80% over the past week and 6.24% year-to-date, while the stock has struggled to keep pace. The falling investor participation, with a 35.94% drop in delivery volume compared to the five-day average, suggests waning interest among investors, which could further pressure the stock. Despite the stock's recent uptick, the overall negative sentiment surrounding its long-term growth prospects and recent financial performance indicates that the stock's rise may not be sustainable in the face of broader market trends and investor confidence.