Why is Guj. Craft Inds falling/rising?

As of 19-Sep, Gujarat Craft Industries Ltd is currently priced at 132.00, reflecting a decrease of 0.9, or 0.68%. The stock has shown a downward trend, having fallen after three consecutive days of gains. It is performing inline with its sector today, but its returns over the past week and month are negative at -0.49% and -2.22%, respectively. The stock has significantly underperformed the benchmark Sensex, which has gained 0.88% over the past week and 1.20% over the past month. Despite a recent increase in delivery volume by 56.41%, the stock's long-term fundamentals are weak, with a return on capital employed (ROCE) of only 6.5% and a high debt to EBITDA ratio of 3.32 times. Additionally, the stock has generated a return of -2.94% over the past year, while profits have decreased by 11.6%.
In the broader market context, Gujarat Craft Industries Ltd's performance has lagged behind the Sensex, which has shown a positive return of 5.74% year-to-date, contrasting with the stock's significant decline of 27.97% in the same period. This underperformance is indicative of broader challenges faced by the company, including poor long-term growth rates in net sales and operating profit. The stock's valuation is attractive compared to its peers, but the negative results reported in June, including a decline in net sales and a low operating profit to interest ratio, further contribute to the stock's downward pressure. Overall, the combination of weak fundamentals, poor recent performance, and a lack of positive momentum in the market context is leading to the stock's decline.