Why is Hind. Unilever falling/rising?

As of 15-Jul, Hindustan Unilever Ltd's stock price is currently at 2,526.30, reflecting an increase of 10.05, or 0.4%. The stock has shown a positive performance over the past week, with a return of +5.57%, despite underperforming its sector today by -0.35%. The stock has traded within a narrow range of Rs 19.15 and is currently above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bullish trend. Additionally, there has been a notable increase in investor participation, with delivery volume rising by 20.19% compared to the 5-day average. The company's strong fundamentals, highlighted by a high return on equity (ROE) of 19.31%, a low debt-to-equity ratio, and significant institutional holdings at 26.25%, contribute positively to its stock performance.
In the broader market context, Hindustan Unilever's recent returns have outperformed the Sensex over the past week and month, with respective increases of +5.57% and +8.93%, while the Sensex has declined by -1.36% and increased by +1.79% during the same periods. However, the stock's performance over the past year and three years has lagged behind the benchmark, with returns of -3.54% and -1.65%, respectively, compared to the Sensex's gains. This mixed performance suggests that while the stock is currently experiencing a rise, its longer-term trajectory may be influenced by broader market trends and investor sentiment.