Why is HRH Next falling/rising?

As of 25-Jun, HRH Next Services Ltd is experiencing a decline in its stock price, currently at 54.10, which reflects a decrease of 1.1 or 1.99%. The stock has shown a significant downward trend over the past week and month, with returns of -5.42% and -11.31%, respectively. Year-to-date, the stock has plummeted by 47.09%, contrasting sharply with a positive return of 6.77% for the benchmark index, Sensex. Today's performance is reported to be inline with the sector, but the stock's moving averages indicate a mixed picture, being higher than the 50-day moving average yet lower than the 5-day, 20-day, 100-day, and 200-day moving averages. Additionally, there has been a notable decline in investor participation, with delivery volume dropping by 37.5% compared to the 5-day average, suggesting reduced interest in trading the stock.
In the broader market context, the stock's recent performance is significantly lagging behind the Sensex, which has gained 1.74% over the past week. This stark contrast highlights the challenges faced by HRH Next Services Ltd, as it struggles to attract investor confidence amidst falling participation and a substantial year-to-date decline. The liquidity of the stock remains adequate for trading, but the overall negative sentiment reflected in the stock's performance and the lack of available positive factors contribute to its downward trajectory.