Why is Juniper Hotels falling/rising?

As of 08-Oct, Juniper Hotels Ltd is experiencing a decline in its stock price, currently at 274.90, which reflects a decrease of 3.65 or 1.31%. The stock has underperformed its sector today by 0.96% and has been on a downward trend for the last three days, accumulating a total loss of 4% during this period. Over the past week, the stock has fallen by 3.44%, and its performance over the last month shows a significant decline of 8.06%. Despite a healthy long-term growth in net sales and operating profit, the company faces challenges with a high Debt to EBITDA ratio of 3.59 times, indicating a low ability to service debt. Additionally, the stock has consistently underperformed against the benchmark, with a one-year return of -25.88%.
In the broader market context, the Sensex has shown resilience, gaining 0.98% over the past week and 1.22% over the last month, contrasting sharply with Juniper Hotels' performance. The company's returns have lagged behind the benchmark significantly, with a year-to-date decline of 20.55% compared to the Sensex's increase of 4.65%. This consistent underperformance, coupled with a low return on equity of 1.76%, suggests that investor confidence may be waning, leading to the stock's recent price drop. Despite rising investor participation indicated by an increase in delivery volume, the overall sentiment remains negative due to the company's financial challenges and valuation concerns.