Why is MAS FINANC SER falling/rising?

As of 03-Nov, MAS Financial Services Ltd is experiencing a price increase, currently at Rs 320.45, reflecting a rise of Rs 15.15 or 4.96%. The stock has outperformed its sector today by 4.22%, reaching an intraday high of Rs 324.75, which is a 6.37% increase. Over the past week, the stock has shown a return of 6.20%, while its performance over the last month is up by 5.50%. The company has demonstrated strong long-term fundamentals, with a consistent positive performance over the last 16 quarters, including record net sales and profits. The return on equity stands at 12.72%, and the stock is trading at a fair valuation with a PEG ratio of 0.8, indicating potential for growth relative to its earnings.
In the broader market context, while the Sensex has declined by 0.94% over the past week, MAS Financial Services Ltd has managed to rise, showcasing its resilience against market trends. The stock's liquidity remains adequate, and despite a slight decrease in delivery volume, the high institutional holdings at 23.34% suggest strong investor confidence. This indicates that institutional investors, who typically have more resources to analyze company fundamentals, are backing the stock, contributing to its upward price movement.