Why is On Door Concepts falling/rising?

As of 03-Sep, On Door Concepts Ltd is experiencing a decline in its stock price, currently at 155.45, which reflects a decrease of 7.55 or 4.63%. The stock has underperformed its sector by 5.53% today and is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, the stock has seen a significant drop in investor participation, with delivery volume on 02 Sep falling by 93.63% compared to the 5-day average. Over the past week, the stock has decreased by 8.56%, and it has shown a substantial decline of 39.41% year-to-date, indicating a persistent downward trend without any available positive factors to counterbalance this performance.
In the broader market context, the Sensex has remained relatively stable, with a slight increase of 0.01% over the past week and a gain of 4.53% year-to-date. This contrast highlights that while On Door Concepts is struggling significantly, the benchmark index is performing better, suggesting that the issues affecting On Door Concepts are company-specific rather than reflective of the overall market conditions. The stock's performance over the past year shows a staggering decline of 64.69%, while the Sensex has only decreased by 2.23%, further emphasizing the challenges faced by On Door Concepts in the current market environment.