Why is On Door Concepts falling/rising?

As of 08-Sep, On Door Concepts Ltd is experiencing a decline in its stock price, currently at 143.85, which reflects a decrease of 10.05 or 6.53%. The stock has underperformed its sector by 4.27% today and is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, the stock has shown significant negative returns over various periods, including a 9.98% drop over the past week and a staggering 67.16% decline over the past year. Notably, there has been a drastic fall in investor participation, with delivery volume decreasing by 93.3% compared to the 5-day average, indicating a lack of interest from investors. In the broader market context, the Sensex has shown a positive return of 0.60% over the past week, contrasting sharply with On Door Concepts' negative performance. While the benchmark has gained 1.68% over the past month and 4.77% year-to-date, On Door Concepts has suffered a 15.88% decline in the same month and a 43.93% drop year-to-date. This stark difference highlights the stock's struggle to attract investor confidence and suggests that external market conditions are favoring other investments over On Door Concepts. The absence of any positive factors in the provided data further emphasizes the challenges the company is facing in the current market environment.