Why is Purple Entertain falling/rising?

As of 01-Jul, Purple Entertainment Ltd is experiencing a decline in its stock price, currently at 3.89, which represents a decrease of 0.1 or 2.51%. The stock has underperformed its sector by 6.85% today, and despite a notable increase in delivery volume by 1210.92% against the 5-day average, the stock's performance over the past month shows a decrease of 2.51%. Over the longer term, the stock has significantly underperformed, with a year-to-date decline of 28.49% and a staggering 80.60% drop over the past five years. The stock's moving averages indicate it is currently higher than the 5, 20, 50, and 100-day averages but lower than the 200-day average, suggesting a mixed technical outlook. There is no information available regarding positive or negative factors impacting the stock.
In the broader market context, the Sensex has shown a positive return of 2.00% over the past week, while Purple Entertainment's stock has increased by 3.73% in the same period, indicating some short-term resilience despite its overall poor performance. However, the stock's year-to-date performance is starkly contrasted by the Sensex's gain of 7.11%, highlighting a significant underperformance relative to the benchmark. The film production, distribution, and entertainment sector has gained by 4.46%, which further emphasizes the challenges faced by Purple Entertainment in capitalizing on sector-wide growth.