Why is SER Industries falling/rising?

As of 07-Jul, SER Industries Ltd is experiencing a price increase, currently at Rs. 131.35, reflecting a rise of 2.55 or 1.98%. The stock has been on an upward trend, gaining for the last 10 days and achieving a total return of 19.41% during this period. It has also reached a new 52-week high today. Additionally, the stock has outperformed its sector by 2.13%. However, there has been a notable decline in investor participation, with delivery volume dropping by 64.83% compared to the 5-day average, which may indicate some caution among investors despite the positive price movement.
In the broader market context, SER Industries has significantly outperformed the Sensex over the past week, with a return of 10.29% compared to the benchmark's slight decline of 0.20%. Over the past month, the stock has risen by 29.92%, while the Sensex has only increased by 1.53%. This strong performance relative to the benchmark suggests that investor sentiment towards SER Industries remains positive, contributing to its rising stock price despite the decrease in trading volume.