Why is SER Industries falling/rising?

As of 30-Jul, SER Industries Ltd is experiencing a price increase, currently at Rs. 159.20, reflecting a rise of Rs. 3.1 or 1.99%. The stock has reached a new 52-week and all-time high today, outperforming its sector by 3.13%. Over the past week, SER Industries has shown a strong performance with a return of +4.02%, while the benchmark Sensex has declined by 1.50%. However, there are concerns regarding erratic trading, as the stock did not trade on 3 out of the last 20 days, and there has been a significant drop in delivery volume, which fell by 73.68% against the 5-day average. Despite these factors, the stock is trading above all key moving averages, indicating a bullish trend.
In the broader market context, SER Industries' short-term performance stands in stark contrast to the Sensex, which has seen a decline of 1.50% over the same period. The stock's impressive return of +33.67% over the past month further highlights its strength relative to the benchmark, which has decreased by 2.54%. This divergence suggests that while the overall market may be facing challenges, SER Industries is capitalizing on positive momentum, although the falling investor participation and erratic trading patterns could pose risks to its continued ascent.