Why is SER Industries falling/rising?

As of 08-Sep, SER Industries Ltd is experiencing a price increase, with its current price at 226.85, reflecting a rise of 4.4 or 1.98%. The stock has hit a new 52-week and all-time high today, and it has been on a consecutive gain streak for the last 13 days, resulting in a remarkable 29.19% return during this period. Additionally, the stock has outperformed its sector by 1.26% today and is trading above all key moving averages, indicating strong upward momentum. Furthermore, there has been a significant increase in investor participation, with delivery volume rising by 85.19% against the 5-day average, suggesting heightened interest in the stock. In the broader market context, SER Industries has significantly outperformed the Sensex benchmark over the past week and month, with returns of 10.34% and 37.07%, respectively, compared to the Sensex's modest gains of 0.53% and 1.16%. This strong performance relative to the benchmark highlights the stock's robust demand and investor confidence, contributing to its rising price. However, there is no information available regarding any positive or negative factors that could influence the stock's movement further.