Why is SER Industries falling/rising?

As of 12-Sep, SER Industries Ltd is experiencing a price increase, currently at 245.45, which reflects a rise of 4.8 or 1.99%. The stock has been on a positive trajectory, gaining for the last 17 days and achieving a remarkable 39.78% return during this period. It has also reached a new 52-week and all-time high today. Additionally, SER Industries has outperformed its sector by 2.19%. However, there is a notable decline in investor participation, with delivery volume dropping by 99.34% against the 5-day average, indicating a potential concern regarding sustained interest in the stock.
In the broader market context, SER Industries has significantly outperformed the Sensex, with a 1-week return of 10.34% compared to the benchmark's 1.48%, and a 1-month return of 42.58% against the Sensex's 2.08%. This strong performance suggests that the stock is gaining traction among investors despite the recent drop in delivery volume. The stock's ability to maintain trading above all key moving averages further supports its upward momentum, although the falling investor participation could pose a risk to its continued rise.