Why is Shemaroo Entert. falling/rising?

As of 31-Oct, Shemaroo Entertainment Ltd's stock is currently priced at 118.25, reflecting an increase of 5.55, or 4.92%. The stock has shown a positive performance today, outperforming its sector by 5.86%, and reached an intraday high of Rs 122.9, marking a 9.05% rise. Despite this upward movement, the stock has experienced a significant decline year-to-date, down 24.83%, and over the past year, it has fallen by 27.79%. Additionally, there has been a notable decrease in investor participation, with delivery volume dropping by 45.03% compared to the five-day average, indicating a potential concern regarding sustained interest in the stock.
In the broader market context, Shemaroo's short-term return over the past week is +5.30%, which contrasts with the Sensex's slight decline of -0.32%, suggesting that the stock is performing well relative to the benchmark in the short term. However, the stock's year-to-date performance is significantly lagging behind the Sensex, which has gained 7.42% during the same period. This disparity highlights the challenges Shemaroo faces in regaining investor confidence despite its recent price increase. Overall, while the stock has shown positive movement today, its longer-term performance remains a concern amidst falling investor participation.