Why is Shriram AMC falling/rising?

As of 14-Jul, Shriram Asset Management Co Ltd's stock price is currently at Rs 566.20, reflecting a decrease of Rs 11.55, or 2.0%. The stock has been underperforming, having fallen consecutively for the last two days, resulting in a total decline of 3.95% during this period. The stock's performance today has also been disappointing, underperforming its sector by 2.08%. Over the past week, the stock has decreased by 5.32%, while it has shown a significant decline of 15.49% over the past month. Although the stock has performed well over the longer term, with a 26.17% increase over the past year and a remarkable 603.35% rise over the last five years, the recent trends indicate a downturn. Additionally, there has been a decrease in investor participation, with delivery volume falling by 5.65% compared to the five-day average, which may further contribute to the stock's downward movement.
In the broader market context, the Sensex has shown a relatively stable performance, with a slight decline of 1.42% over the past week and a modest gain of 1.40% over the past month. This contrasts sharply with Shriram AMC's performance, indicating that the stock is not only underperforming against its sector but also against the benchmark index. The stock's current price is higher than its 50-day, 100-day, and 200-day moving averages, yet it is lower than its 5-day and 20-day moving averages, suggesting a potential short-term weakness. Overall, the combination of recent price declines, reduced investor interest, and poor short-term performance relative to the benchmark indicates a challenging environment for Shriram Asset Management Co Ltd at this time.