Why is Shriram AMC falling/rising?

As of 16-Jul, Shriram Asset Management Co Ltd is experiencing a decline in its stock price, currently at Rs 543.90, reflecting a decrease of Rs 11.1 or 2.0%. The stock has underperformed its sector by 1.77% today and has been on a downward trend for the past four days, accumulating a total loss of 7.74% during this period. Despite generating a 15.29% return over the last year, the company is facing significant challenges, including operating losses and a negative EBITDA, which have contributed to its weak long-term fundamental strength. The stock's performance has been further impacted by a flat EPS of Rs -3.98 reported for March 25, and a concerning annual decline in operating profit of -229.24%.
In the broader market context, the stock's short-term performance has been notably worse than the benchmark, with a 1-week return of -5.93% compared to the Sensex's -1.08%. While the stock has shown strong long-term performance, outperforming the BSE500 over the last three years, one year, and three months, the recent negative trends and operational challenges have overshadowed these gains. The rising investor participation, indicated by a significant increase in delivery volume, suggests some interest in the stock, but the overall liquidity remains cautious given the current trading conditions.