Why is Sonam falling/rising?

As of 15-Sep, Sonam Ltd's stock price is currently at 49.07, reflecting a decrease of 0.08 or 0.16%. The stock has underperformed its sector today by 0.38%, and while it is above its 5-day and 100-day moving averages, it is below the 20-day, 50-day, and 200-day moving averages. Over the past week, the stock has declined by 0.63%, contrasting with a 1.20% increase in the Sensex. Despite a positive performance over the last month with a 2.49% increase, the stock has seen a significant year-to-date decline of 26.27%. Factors contributing to this movement include a recent increase in promoter confidence, with a 0.8% rise in their stake, and positive quarterly results showing the highest net sales at Rs 37.90 crore. However, the stock's long-term fundamental strength is weak, indicated by an average ROCE of 9.68%, and the PEG ratio of 3.3 suggests that while profits have risen by 9.3%, the stock may still be overvalued.
In the broader market context, Sonam Ltd's recent performance contrasts with the Sensex, which has gained 6.02% year-to-date. The stock's short-term underperformance, particularly in the last week and its declining investor participation, with a 5.42% drop in delivery volume, indicates a lack of confidence among investors. Although the stock has shown some resilience over the past month, the overall negative sentiment, combined with weak long-term fundamentals, suggests that the stock may continue to face challenges in gaining traction in the market.