Why is Sula Vineyards falling/rising?

As of 11-Jun, Sula Vineyards Ltd's stock price is currently at 320.50, reflecting an increase of 23.5, or 7.91%. The stock has shown strong performance today, outperforming its sector by 10.4% and achieving a consecutive gain over the last three days with a total return of 10.44%. It reached an intraday high of Rs 335.45, indicating significant investor interest. Despite this recent uptick, the stock has underperformed over the longer term, with a year-to-date decline of 23.33% and a one-year drop of 38.26%. Factors contributing to the recent rise include high management efficiency, a low Debt to EBITDA ratio, and attractive valuations compared to peers, although the company has faced challenges such as a significant fall in net sales and operating profit growth.
In the broader market context, Sula Vineyards has outperformed the benchmark Sensex in the short term, with a one-week return of 8.46% compared to the Sensex's 1.87%. However, the stock's long-term performance remains concerning, as it has significantly lagged behind the market over the past year, where the Sensex has generated returns of 5.98%. This disparity highlights the stock's volatility and the challenges it faces, including poor long-term growth prospects and negative financial results, which may temper investor enthusiasm despite recent gains.