Why is Sunrise Efficie. falling/rising?

As of 19-Sep, Sunrise Efficient Marketing Ltd is experiencing a price increase, with its current price at Rs. 327.00, reflecting a rise of 6.0 or 1.87%. The stock has hit a new 52-week and all-time high today, and it has been on a consecutive gain streak for the last 12 days, accumulating a remarkable 52.23% return during this period. Additionally, the stock has outperformed its sector by 2.33%. In terms of performance against benchmarks, it has shown impressive returns of 100.68% year-to-date and 682.86% over the past year, significantly surpassing the Sensex's returns of 5.74% and -0.67%, respectively. The stock is also trading above all key moving averages, indicating strong upward momentum. There is no information available regarding positive or negative factors that could influence the stock's movement.
Broader Market Context: In the short term, Sunrise Efficient Marketing Ltd has outperformed the Sensex, with a 1-week return of 23.79% compared to the Sensex's 0.88%. This significant outperformance highlights the stock's strong market position and investor interest, as evidenced by a 51.66% increase in delivery volume against the 5-day average. The liquidity of the stock is also favorable, allowing for sufficient trading activity. Overall, the stock's robust performance in both absolute terms and relative to the benchmark suggests a strong bullish sentiment among investors.