Why is Tiaan Consumer falling/rising?

As of 24-Jul, Tiaan Consumer Ltd is experiencing a decline in its stock price, currently at 5.09, which reflects a decrease of 0.27 or 5.04%. Today's price summary indicates that the stock has underperformed its sector by 4.3%. While the stock's performance over the past week shows a modest increase of 0.59%, it has outperformed the benchmark Sensex over the past month with a return of 4.30% compared to the Sensex's 0.16%. Additionally, the stock is trading higher than its 20-day and 200-day moving averages, but lower than its 5-day, 50-day, and 100-day moving averages. Notably, there has been a rise in investor participation, with delivery volume increasing by 22.87% against the 5-day average, indicating some positive interest in the stock despite its current decline.
In the broader market context, Tiaan Consumer's recent performance contrasts with the Sensex, which has seen a slight decline of 0.09% over the past week. The stock's year-to-date performance is not available, but its one-year return of 77.35% significantly outpaces the Sensex's 2.54%, suggesting strong long-term growth potential. However, the stock's three-year and five-year returns are concerning, showing declines of 1.93% and 73.56%, respectively, while the Sensex has gained 46.57% and 115.54% in those periods. This mixed performance highlights the stock's volatility and the challenges it faces in maintaining investor confidence amidst broader market trends.