Why is Vikram Aroma falling/rising?

As of 23-Sep, Vikram Aroma Ltd's stock price is currently at Rs 88.32, reflecting a decline of Rs 4.64 or 4.99%. The stock has been underperforming, with a consecutive fall over the last two days resulting in a total drop of 7.96%. It opened with a loss of 2.51% today and reached an intraday low of Rs 88.32. The stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Additionally, there has been a notable decrease in investor participation, with delivery volume falling by 13.86% compared to the 5-day average. The company's weak long-term fundamentals, highlighted by an average Return on Equity (ROE) of 0% and a significant decline in operating profit, further contribute to the negative sentiment surrounding the stock.
In the broader market context, Vikram Aroma's performance over the past week shows a decline of 11.68%, while the benchmark Sensex has only decreased by 0.34%. This stark contrast indicates that the stock is not only underperforming relative to the market but also facing significant challenges on its own. The company's negative EBITDA and poor ability to service its debt, as evidenced by an average EBIT to Interest ratio of -1.02, add to the risk associated with the stock. Overall, the combination of weak financial performance, declining investor interest, and a significant drop in stock price suggests a challenging environment for Vikram Aroma Ltd.