Why is Vivid Mercantile falling/rising?

Sep 23 2025 11:16 PM IST
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As of 23-Sep, Vivid Mercantile Ltd's stock price is at 5.60, down 2.95%, and has underperformed significantly with an 8.5% loss over two days and a yearly return of -16.29%. The company's financial health is weak, highlighted by a 0% ROCE and an 87.28% drop in profit after tax, indicating ongoing struggles despite increased investor participation.
As of 23-Sep, Vivid Mercantile Ltd's stock price is currently at 5.60, reflecting a decline of 0.17, or 2.95%. The stock has been underperforming, having lost 8.5% over the last two days and is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, the company's financial health appears weak, with a Return on Capital Employed (ROCE) of 0% and a significant decline in net sales, which have decreased at an annual rate of 21.99% over the last five years. The latest financial results show a drastic drop in profit after tax by 87.28%, further indicating the company's struggles.

In the broader market context, Vivid Mercantile's performance has been notably poor compared to the Sensex, with a 1-week return of -6.67% against the benchmark's -0.34%. While the stock has seen a rise in investor participation, as evidenced by a 126.58% increase in delivery volume, the overall sentiment remains negative due to the company's weak long-term fundamentals and negative operating profits. This underperformance is compounded by the fact that the stock has generated a return of -16.29% over the past year, indicating a consistent trend of decline relative to the broader market.
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