Why is West Coast Paper falling/rising?

As of 17-Jul, West Coast Paper Mills Ltd is currently priced at 560.00, reflecting an increase of 5.0 (0.9%). The stock has shown a strong performance recently, gaining 5.29% over the last four days and outperforming its sector by 0.66% today. It is trading above all key moving averages, indicating positive momentum. However, despite these short-term gains, the company faces challenges such as a poor long-term growth outlook, with operating profits declining at an annual rate of -8.31% over the past five years. Additionally, the company has reported negative results for the last six consecutive quarters, which has contributed to a significant drop in profits by -55% over the past year, leading to concerns about its valuation and future performance.
In the broader market context, West Coast Paper has outperformed the Sensex in the short term, with a 1-week return of +2.85% compared to the benchmark's -1.12%. However, the stock has underperformed over the longer term, with a year-to-date return of +0.72% against the Sensex's +5.27%. The decline in institutional investor participation, which has decreased by -0.64% in the previous quarter, raises further concerns about the stock's stability and growth potential. Overall, while the recent price increase may reflect short-term investor optimism, the underlying financial challenges and market performance indicate a complex situation for West Coast Paper Mills Ltd.