Is Bread Financial Holdings, Inc. technically bullish or bearish?

As of 3 October 2025, the technical trend for Bread Financial Holdings, Inc. has changed from mildly bullish to sideways. The current stance is neutral, with mixed signals across various indicators. The weekly MACD is mildly bearish, while the monthly MACD is bullish. The Bollinger Bands indicate a bearish trend on the weekly and a mildly bullish trend on the monthly. Moving averages show a mildly bullish signal on the daily timeframe. Overall, the indicators suggest a lack of strong momentum in either direction.
In terms of performance, the stock has underperformed against the S&P 500 over the past week, month, and year-to-date, while showing a slight outperformance over the past year. However, it lags significantly over the 3-year, 5-year, and 10-year periods compared to the benchmark.