Why is Aditya Vision falling/rising?

As of 04-Jul, Aditya Vision Ltd's stock price is currently at 360.80, reflecting a decrease of 1.2 points or 0.33%. The stock has been on a downward trend, having fallen consecutively for the last five days, resulting in an overall decline of 8.9% in the past week. It is also trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish sentiment. Despite the stock's recent poor performance, it has demonstrated high management efficiency with a return on capital employed (ROCE) of 24.56% and healthy long-term growth in net sales and operating profit. However, the company carries a high debt burden, which may be contributing to investor concerns and the stock's decline.
In the broader market context, Aditya Vision has underperformed significantly compared to the benchmark, with a year-to-date return of -29.32% against the Sensex's positive 6.77%. While the stock has outperformed its sector by 1.62% today, the overall trend remains negative, particularly in the short term. The stock's high institutional holdings of 26.51% may provide some stability, but the recent drop in delivery volume by 47.8% suggests a lack of investor confidence. Overall, the combination of high debt, underperformance relative to the market, and declining investor participation are likely driving the stock's current downward movement.