Why is Madhya Prad. Tod falling/rising?

As of 18-Sep, Madhya Pradesh Today Media Ltd's stock price is currently at 49.15, reflecting a decrease of 0.85, or 1.7%. The stock has underperformed its sector today by 2.04%, and despite trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, it has experienced a significant drop in investor participation, with delivery volume falling by 44.44% compared to the 5-day average. Over the past week, the stock has shown a positive return of 3.15%, but it has declined by 2.38% over the past month, indicating some volatility. Year-to-date, the stock has increased by 4.57%, and over the last year, it has risen by 30.89%, suggesting a generally positive long-term trend despite recent fluctuations.
In the broader market context, the Sensex has increased by 1.67% over the past week and 2.20% over the past month, indicating that the overall market is performing better than Madhya Pradesh Today Media Ltd in the short term. While the stock has shown strong long-term performance, with a 261.40% increase over the last five years compared to the Sensex's 120.98%, the recent decline in investor participation and underperformance relative to the sector may be contributing to the current downward price movement.