Why is Shemaroo Entert. falling/rising?

As of 17-Sep, Shemaroo Entertainment Ltd's stock price is currently at Rs 119.05, reflecting an increase of Rs 5.65 or 4.98%. The stock has been gaining for the last three days, with a total return of 7.88% during this period. It has outperformed its sector by 5.19% today. However, despite these short-term gains, the company faces significant challenges, including operating losses and a high Debt to EBITDA ratio of 11.22 times, which indicates a low ability to service debt. Additionally, the company's profitability is low, as evidenced by a Return on Equity of only 0.50% and a negative PAT of Rs -45.81 crore, which has fallen by 115.7% compared to the previous four-quarter average.
Broader market context shows that Shemaroo's short-term performance has been notably better than the benchmark, with a 1-week return of 6.06% compared to the Sensex's 1.56%. However, the stock has underperformed over longer periods, with a year-to-date decline of 24.32% against the Sensex's gain of 5.83%. This stark contrast highlights the stock's volatility and the risks associated with its weak long-term fundamentals, which may deter investors despite the recent price increase.