Total Returns (Price + Dividend) 
TimePeriod
Price Return
Dividend Return
Total Return
3 Months
-56.12%
0%
-56.12%
6 Months
-54.74%
0%
-54.74%
1 Year
-77.37%
0%
-77.37%
2 Years
-99.37%
0%
-99.37%
3 Years
-99.54%
0%
-99.54%
4 Years
-99.61%
0%
-99.61%
5 Years
-99.83%
0%
-99.83%
Actual Experience Plc for the last several years.
Risk Adjusted Returns v/s 
News
No Recent News for the Company
Announcements 
No announcement available
Corporate Actions 
No corporate action available
Quality key factors 
Factor
Value
Sales Growth (5y)
2.66%
EBIT Growth (5y)
6.04%
EBIT to Interest (avg)
-5.48
Debt to EBITDA (avg)
Negative Net Debt
Net Debt to Equity (avg)
-0.75
Sales to Capital Employed (avg)
0.22
Tax Ratio
6.69%
Dividend Payout Ratio
0
Pledged Shares
0
Institutional Holding
0
ROCE (avg)
0
ROE (avg)
0
Valuation key factors
Factor
Value
P/E Ratio
NA (Loss Making)
Industry P/E
Price to Book Value
0.24
EV to EBIT
0.39
EV to EBITDA
0.45
EV to Capital Employed
-2.05
EV to Sales
-2.05
PEG Ratio
NA
Dividend Yield
NA
ROCE (Latest)
Negative Capital Employed
ROE (Latest)
-120.96%
Technicals key factors
Indicator
Weekly
Monthly
MACD
Bearish
Mildly Bullish
RSI
Bullish
Bullish
Bollinger Bands
Mildly Bearish
Sideways
Moving Averages
Mildly Bearish (Daily)
KST
Bearish
Mildly Bullish
Dow Theory
No Trend
No Trend
OBV
No Trend
No Trend
Shareholding Snapshot : Dec 2021
Shareholding Compare (%holding) 
Majority shareholders
Non Institution
Domestic Funds
Held in 0 Schemes (0%)
Foreign Institutions
Held by 9 Foreign Institutions (31.41%)
Strategic Entities with highest holding
Highest Public shareholder
Annual Results Snapshot (Consolidated) - Sep'22
Sep'22
Sep'21
Change(%)
Net Sales
1.20
1.70
-29.41%
Operating Profit (PBDIT) excl Other Income
-4.70
-4.00
-17.50%
Interest
0.00
0.00
Exceptional Items
0.00
-0.80
100.00%
Consolidate Net Profit
-5.30
-5.80
8.62%
Operating Profit Margin (Excl OI)
-4,637.10%
-2,908.80%
-172.83%
USD in Million.
Net Sales
YoY Growth in year ended Sep 2022 is -29.41% vs -15.00% in Sep 2021
Consolidated Net Profit
YoY Growth in year ended Sep 2022 is 8.62% vs -23.40% in Sep 2021
About Actual Experience Plc 
Actual Experience Plc
Information Technology Services
Actual Experience plc is a United Kingdom-based analytics-as-a-service company. The Company is engaged in the provision of digital experience quality analytics. The Company offers associated consultancy services. The Company's analytics tool, Actual Work, analyses the digital supply chains of the brands around the world. It provides the insight required to bring consistency to the quality of the digital experience for their customers and staff. Actual Work delivers the real-time analysis to dashboards on desktops, laptops, smartphones and tablets. The Actual Experience Analytics Cloud receives data from the digital users (DUs) to provide an objective score of digital experience quality. The DUs receive instructions, make standard measurements to invoke a range of components of a digital service architecture, and send the results to the Analytics Cloud for processing. The Company sells its service provider channels analytic capacity in its cloud.
Company Coordinates 
Company Details
Quay House, The Ambury , BATH None : BA1 1UA
Registrar Details






